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Hi, this is Chuanyi (Zoe). I'm an LA-based brand strategist and designer for digital products and brand marketing.
I go deep into business and customer needs. I plan cross-channel marketing campaigns, then draft, prototype, test and deliver while building efficient, and interconnected systems.
Let's work together.
Anchor 1
UX|UI Design
Full stack UX|UI design spans research, ideation, UI, prototyping and user testing. I deliver designs focused on creating amazing user experiences and at the same time delivering solutions.
![WIMJ%20page%20header%20image_edited.png](https://static.wixstatic.com/media/50f05e_6c1c9e4ff03747589f92ebcea2a91064~mv2.png/v1/fill/w_284,h_208,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/WIMJ%2520page%2520header%2520image_edited.png)
![Food%20Tracker%20case%20study%201_edited](https://static.wixstatic.com/media/50f05e_f7013f7d54cd46fe81a2d2a078884af4~mv2.jpg/v1/fill/w_282,h_208,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/Food%2520Tracker%2520case%2520study%25201_edited.jpg)
![GlamCity%20Overview_edited.png](https://static.wixstatic.com/media/50f05e_a6f9c42ea1284d329ace2bfd05be1af8~mv2.png/v1/fill/w_282,h_208,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/GlamCity%2520Overview_edited.png)
Branding&Marketing Design
Complete branding development that frames your brand with business in mind - from ideation to final execution.
![Screen%20Shot%202020-06-29%20at%2010.14_](https://static.wixstatic.com/media/50f05e_aa4c8bc16a8a4175b9ce898a40dad4de~mv2.jpg/v1/fill/w_52,h_52,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Screen%2520Shot%25202020-06-29%2520at%252010_14_.jpg)
![Screen%20Shot%202020-06-29%20at%2010.21_](https://static.wixstatic.com/media/50f05e_d15497cf372a42fdb3990cc9858d351f~mv2.jpg/v1/crop/x_0,y_156,w_1204,h_891/fill/w_70,h_52,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Screen%2520Shot%25202020-06-29%2520at%252010_21_.jpg)
![901a8a68076299_edited.png](https://static.wixstatic.com/media/50f05e_3328294319c94e9cbba0ba157ef41477~mv2.png/v1/fill/w_52,h_52,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/901a8a68076299_edited.png)
Exhibition Design
Compelling visual stories delivered with timelines filled with products, graphics that ignite the senses, and branding that connects with emotions.
![Marmomac1.JPG](https://static.wixstatic.com/media/50f05e_afa7d826fc1a46dfb85675d91c66d231~mv2.jpg/v1/fill/w_69,h_52,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Marmomac1_JPG.jpg)
![IMG_9460.JPG](https://static.wixstatic.com/media/50f05e_9d317a70f6b144cbaf9b9673acf50116~mv2.jpg/v1/fill/w_67,h_52,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/IMG_9460_JPG.jpg)
![KBIS Booth Design Presentation copy.006.](https://static.wixstatic.com/media/50f05e_1573e608ad1f46e1a1d7f9dffe138ee2~mv2.jpeg/v1/crop/x_0,y_5,w_1024,h_758/fill/w_70,h_52,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/KBIS%20Booth%20Design%20Presentation%20copy_006_.jpeg)
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